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Maximize Your Social Media Marketing Efforts
You know that you need social media these days for business marketing. That is the fact in our modern digital world, and it will most probably stay for a very long time. The trick many businesses are...
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Recession, New Frugality and the Consumers’ Brand Choice
The global recession in the recent years, most commonly known as the Great Recession, has greatly affected the behavior of consumers in the market. Debates on the actual causes of this global economic...
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Relationships are Good for Business
Research shows that networking can increase your sales significantly. In a recent study of over 12,000 professionals around the world, those that spent over six hours a week networking could count on...
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What Small Business Owners Need to Know about CSS, Typography, and Website...
As a small business owner, you may have taught yourself CSS and built a bunch of code into your WordPress or Drupal website. That’s just the nature of us business owners – we often have to teach...
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Social Media Chronicles: Exposing Your Brand through Facebook
Having observed the social media boom in the past few years, there has always been that one question that I always ask people: “What do you use Facebook for?” The question is a perfectly legitimate one...
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Subtle But Brilliant Customer Service Tricks
Anyone who has ever worked in retail or the service industry will always give a big, heaving sigh when talk turns to customer service. There are just that many crazy customers all over who can turn the...
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The 3 Cs of Driving Website Traffic
These days it’s no longer just about the customers who walk in and out of your business’ doors nor is it even about the customers that you could easily put a face to. Perhaps a tad impersonal and...
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Growing Your Business Through Marketing Innovations
In running a business, especially a small business, growth is one of the major concerns. However, growth isn’t always easy to achieve. It entails a lot of strategizing and implementing; a considerable...
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The Entrepreneur: A Thrill Seeker
Entrepreneurs and world travelers have commonality. We both love the thrill of the adventure. What if we did this? What if we tried something new? Wonder what would happen if we did that? Traveling...
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